Safitri N, Fajri A. Celebrity Endorser, Advertising and Viral Marketing on The Interest Buying Among Gen-Z. EBiC [Internet]. 2024 Jul. 27 [cited 2024 Nov. 21];1(2):990-7. Available from: https://jurnalnew.unimus.ac.id/index.php/EBiC/article/view/511